Amazon Prime Visa vs Citi Custom Cash® Card

Amazon Prime VisaAmazon Prime Visa

Chase

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Citi Custom Cash® CardCiti Custom Cash® Card

Citi

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Annual Fee
No Annual Fee
No Annual Fee
Card Type
Personal
Personal
Rewards Currency
Cash Back
Cash Back
Point Value
1.00¢/pt
1.00¢/pt
Base Earn Rate
1x
1x
Welcome Bonus
$150 with any purchase in 365 days
$200 after $1,500 in 180 days

Effective return by category

CategoryAmazon Prime VisaCiti Custom Cash® Card
Dining & Restaurants2.00%
2x
5.00%
5x · $500 cap
Gas Stations2.00%
2x
5.00%
5x · $500 cap
Groceries1.00%
1x
5.00%
5x · $500 cap
Home Improvement1.00%
1x
5.00%
5x · $500 cap
Gym & Fitness1.00%
1x
5.00%
5x · $500 cap
Rideshare & Transit2.00%
2x
5.00%
5x · $500 cap
Card Travel Portals5.00%
5x
1.00%
1x
Drugstores & Pharmacies1.00%
1x
5.00%
5x · $500 cap
Streaming1.00%
1x
5.00%
5x · $500 cap
Entertainment1.00%
1x
5.00%
5x · $500 cap
Travel1.00%
1x
5.00%
5x · $500 cap
Everything else1.00%
1x
1.00%
1x

Returns are multiplier × point value, using your “smart” setting. Caps and rotating categories affect real-world earnings.

The better question: which one adds more to your wallet?

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